Make sure you’re not giving people fake news.
As well as your pages, Google and other search engines also index and show in search results pdfs and other documents you upload to your website, so it’s important to manage these efficiently. We’ve seen lots of cases in the past where people end up getting hold of incorrect information, usually because there are multiple versions of a document that have been uploaded to a website. A classic example is with conference websites with last-minute program changes.
The best way to avoid is to have a clear process for managing your website…Read more