Although Go4 Mailouts lets you manage all of your email marketing yourself once set up some clients prefer a full service model where we manage the entire newsletter or message creation and send process and help them with subscriber updates. For more complex layouts it means the customer can focus on the strategy and writing content while they leave us to deal with loading it all up, creating graphics and testing.
Executive Edge Travel’s bi-monthly leisure travel newsletter The Art of Travel is an example of this. The Art of Travel features fantastic writing and exclusive travel offers from every corner of the globe.
We work closely with Edge’s Marketing & Communications Manager Kimberly Rosbe on this and are taken on a journey around the globe while we edit pictures and add content. We love doing this newsletter!
After being sent to Edge’s clients the email newsletters are also archived on Executive Edge’s website (where you can also subscribe to receive these in your inbox).
(Warning: viewing these newsletters may induce an urge to book a holiday. Mandy’s wishlist includes Song Saa Private Island Cambodia, Four Seasons Resort Punta Mita Mexico and Azura Benguerra Island Mozambique…)
Want to know more? Talk to us.